OnTheButton can send messages to an individual or group, eg this may be staff or parents. OTB can store a range of pre-programmed messages.
Messages can be used in conjunction with email messages, eg you could both email and text the same user.
Texts can be generated automatically by suitable analyses, eg
- message to parents of pupils missing from class
- message to parents of pupils who arrive late
- messages to parents of possible truants
- message to all parents of pupils on foreign trip